All about self-adhesive films from HEXIS
At HEXIS all of our self-adhesive films have a story and we will tell it to you. Since 1989, HEXIS has been supplying professionals in the field of visual communication with PVC films for computer-aided cutting (CAD) or large format digital printing. Over the years, new products have been designed to meet the requirements of our customers and a constantly changing market. Our teams work every day to imagine, design and produce self-adhesive films, to the greatest delight of our customers.
With our teams and their hard work, the HEXIS group has established itself as a major player in the market for visual communication and surface protection. Its premium “Made in France” products, its tradition of customisation and its ability to innovate and diversify its offer have consolidated its reputation among imaging professionals, convincing an increasing number of major accounts.
To tell you about HEXIS products in more detail, we went to meet Victoire, our Product Platform Manager. She is the one behind the names of the HEXIS self-adhesive films and from Victoire, you will learn more about the background of our self-adhesive media.
How do you go about setting up a new product?
“At HEXIS, product development is managed in the design process, which involves the laboratory, the product department and the process team. A project for a new product is initiated by 4 input channels:
- A request from the executive team
- The result of a research project from the laboratory
- A request from a customer that reaches us through our sales team
- A market study carried out by the product department
Once the feasibility and commercial study stages have been successfully concluded, the prototyping phase begins which ends with the validation of the product in its technical parameters but also in its implementation and use (printing, cutting or installation). This will validate the performance of the product and its technical characteristics. This is followed by the industrialisation phase, which is conducted by the process team.
Finally, once the industrialisation and production of the product have been validated, the Supply Chain team, for supplies, and the Communication-Marketing team, to prepare the launch and all the tools necessary for a successful product launch, will enter the equation.”
How do you explain the name of HEXIS products?
“At HEXIS we have structured names, even if it looks like a mere string of letters and numbers. Everything is standardised and everything has a meaning!
In the CAD (Computer Aided Cutting) and wrapping product lines, the prefixes will announce the product range. For HX20 self-adhesive films it will say HX20. For KG8 it will be a KG8000, S5 a Suptac and so on for all ranges.
The following 3 digits correspond to the colour of the product. So 165 in HX20 will be the same colour as a Suptac 165, S5165.
And finally, there is the suffix. This reflects the finish of the product:
- B for gloss
- M for mat
Thus a HX20165B will have the same colour as a S5165B and a KG8165B. The version with an M at the end will be the matt version of the product.
In IMN it is hardly more complicated! Products that start with V are products on flat adhesive. Those starting with HX will represent a product on a structured liner with a structured adhesive, allowing for easy evacuation of air bubbles. The HX200WG2 will be the same product in its PVC part, but on a Hex’press adhesive, as the V200WG1.
The last number of the digital printing products corresponds to the liner. When there is no number there is a kraft liner, when there is a 1 there is a PE liner, when there is a 2 there is an HX liner. Finally, a new HEXIS product family will appear with the first arrivals this year, the 3 which will mean a PET liner.
The last two letters at the end of the product stand for its finish but this is in English: WG stands for White Gloss, WM for White Matt, CG for Clear Gloss and CM for Clear Matt.”
Benefiting from a strong sales network (of sales representatives in France and in its subsidiaries, through a network of distributors throughout the world), a significant logistical infrastructure at a worldwide level and a portfolio of products constantly evolving to meet the expectations of its markets, HEXIS has established itself as a major player on an international scale.
Our teams are working daily to improve and expand our product catalogue and this is not likely to end any time soon. HEXIS self-adhesive films will always surprise you.
